Video Marketing Blog
Learn about all things video marketing, from strategies, resources, tips and more.
The Marketer’s Essential Guide To Video Production Speak
Being a marketer frequently involves liaising with various other creative professionals, including video producers. The problem is, what do marketers know about production? How should a marketer communicate their goals and ideas to a video production agency, without...
How To Build A Video Marketing Funnel That Boost Sales
Videos together with a marketing funnel are among the most effective mediums to lead prospects through the customer journey, thanks to its intrinsic ability to engage viewers and make any type of content very easy to consume. Despite that, many businesses push video...
3 Reasons Why Animated Videos Are Used By Marketers To Level Up Your Video Marketing
Everyone’s familiar with iconic Pixar and Disney movies, especially their animated movies that bring life to fairytales and fantasies. But did you know that animation has been in existence in as early as the late 18th century? Even in those days, people knew how to...
3 Essential Ingredients For Explainer Videos That Work
How do you tell your audience about your unique selling point or product features in a way that’s gripping, informative, and easy to understand? Many brands are flocking to explainer videos, and for good reasons! Explainer videos are typically concise videos that...
How Complementary Content Helps You Maximise Video ROI
ROI, ROI, ROI. Most business decisions are made to maximise returns on investments, but there's probably a lot of untapped potential that you haven't explored in terms of marketing strategies that require little work, and reap great rewards. Of course, we're here to...
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