What are Event Videos?
Event Videos capture the highlights of your event and can provide people who could not attend with a complete overview of the event. It also can be used to market your event for next year’s attendees. From keynote speakers to interviews with the guests, we make sure to capture it all on video.
Who, When and How?
Who is it for?
Companies looking for to show highlights of your event from the start to the finish, getting every important details and placing them in the video.
When should you use it?
Event Videos can be used to promote another upcoming event, or to remind people of the event that has taken place before.
How should you use it?
Event Videos capture the highlights of your events, it gives the viewer an awareness of the event and also retention factor. Thus they are able to place in the retention and awareness stage.
Our past Event Videos:
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Benefits of Event Videos
Grab Consumers’ Attention
Event video can help you turn your boring presentation to videos that bring your brand and company to life. Statistics show that audiences are almost 10 times more likely to engage with a video.
Higher retention rate.
Regrettably, within a week, employees would have forgotten 65% of what was covered with safety videos, the retention rates goes up as high as 65% as your viewers would mostly remember 80% of what they watch.
Showing footage from an event that you’re selling for should certainly help to entice your potential customers. Being able to see the video of what they can experience firsthand if they attend is of course a big motivator for potential new customers.
Guidelines for a great Event Videos
All event highlights captured.
The recommended duration is 1 minute or less. That’s short enough to keep their attention, and long enough to deliver the key details.
The video should feel enjoyable watch, so they associate your brand with a positive feeling, and desire more.
Event clearly explained.
It’s not a corporate video, so it shouldn’t sound like one. Avoid technical jargon and use a conversational tone.
How do we craft effective Event Videos?
Video Strategy Framework
Understanding your business has always been our first priority. Through the years, we have created and refined our video strategy framework, allowing us to better translate the problems you solve, your unique solution, and your differentiating factors, into a compelling video story that captivates your audience.
Best of Both Worlds
A successful explainer video combines both strategy and creativity to win over your audience. The creativity captures their attention and makes them watch on, while the strategy means that you are delivering the right message to the right audience, at the right time and location in order to drive action and see the best results.
We help you tell the story of your event through our coverage of your event.
is an Event Video and its benefits?
If you need a highlight reel of your event to promote your next upcoming event, event videos are perfect for your company. An event video captures the highlights of your event from the start to the finish, getting every important detail and placing them in the video. Coupled with some interviews, and background music, the video, would give the viewer an immersive experience as though they were there at the event.
When and where do I use an Event Video?
As an event video, captures the highlights of your past event, it gives the viewer an awareness of the event and also a retention factor. Thus they are able to be placed in the retention and awareness stage. As the event video can be used to promote another upcoming event, or to remind people of the event that has taken place before.
What makes a great Corporate Video?
All event highlights captured.
Event clearly explained
Establishes awareness about the event.
Under 3 minutes
What is Gram’s Process for Event Videos?
Our process begins with analysing the timetable of your event, when we know the highlights of your event, we would be able to come up with script and a shot list for your event video. After everything is confirmed, we would come down before the event and do a location survey, so as to familiarise ourselves with the environment. Once filming has ceased we would complie the highlights into a video and pass it on to you.