Video Marketing Blog
Learn about all things video marketing, from strategies, resources, tips and more.
3 Reasons Why Animated Videos Are Used By Marketers To Level Up Your Video Marketing
Everyone’s familiar with iconic Pixar and Disney movies, especially their animated movies that bring life to fairytales and fantasies. But did you know that animation has been in existence in as early as the late 18th century? Even in those days, people knew how to...
3 Essential Ingredients For Explainer Videos That Work
How do you tell your audience about your unique selling point or product features in a way that’s gripping, informative, and easy to understand? Many brands are flocking to explainer videos, and for good reasons! Explainer videos are typically concise videos that...
How Complementary Content Helps You Maximise Video ROI
ROI, ROI, ROI. Most business decisions are made to maximise returns on investments, but there's probably a lot of untapped potential that you haven't explored in terms of marketing strategies that require little work, and reap great rewards. Of course, we're here to...
The Buyer’s Journey: Explained
Deciding to embark on a video marketing campaign for your organisation is easy. The rewards are ample, and these have been widely demonstrated. But instead of stopping short of looking for a video production company that is an expert in making videos, you also need to...
All You Need To Know About Livestreaming For Your Business
In a time where large physical gatherings are strongly discouraged, and social distancing threatens to overtake the other ‘social’ (we mean social media, of course), brands have been struggling to find new ways to connect with their audiences. One technological avenue...
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