It is a well-known and recognised fact amongst content creators that videos are the top contender for the number one marketing tool these days. Videos make use of many different elements, such as moving frames, motion graphics, and audio to bring across a story to the...
Currently, the time spent watching videos make up a third of online activity. At one point, all major social media platforms including Facebook, Twitter and Instagram adopted the video-posting function, which was originally not part of their platform when they first...
Videos are no doubt one of the biggest marketing tools out there. With â…“ of all online activity dedicated to watching videos, the video penetration rate worldwide is at an all time high. When you think about videos, you may think about cats, food or entertainment....
Explainer videos are used by many companies from various industries, be it technology, F&B, charity organisations or corporate organisations. Every company has its own unique branding, and explainer videos are one of the best ways to portray that branding and also...
Every marketer knows the importance of the consumer journey. It is the step-by-step process to help your user fulfil their needs, guiding them through the buying process in a comprehensive and effective way that maximizes the customer experience. Understanding...