Video marketing is one of the most vital driving forces for content marketing for companies in 2020. However, many small and local businesses do not see the value of it yet. Most businesses think that hiring a video production agency to do their video content is an...
In a survey by Wyzowl State of Video Marketing Survey 2020, 92% of marketers had said that video marketing is an essential part of their marketing strategy. Product video, which is a big part of video marketing, can help your business thrive by showcasing your...
So many people own smartphones, and with it, anyone has the capability to take photos and videos practically anywhere and anytime. Making your own video is easier than ever before – so why even hire a video production studio? Of course, not everyone knows how to weld...
If you’re in the digital marketing industry, you probably know what SEO is. But SEO for videos? That’s a whole other ball game! Optimising videos for the search engine isn’t just about keywords. Your thumbnail selection, video hosting platform, and captions also play...
Being a marketer frequently involves liaising with various other creative professionals, including video producers. The problem is, what do marketers know about production? How should a marketer communicate their goals and ideas to a video production agency, without...
Videos together with a marketing funnel are among the most effective mediums to lead prospects through the customer journey, thanks to its intrinsic ability to engage viewers and make any type of content very easy to consume. Despite that, many businesses push video...